Growing up in San Francisco, where the vintage shops are quite special, Emily learned early on about the joy of finding unique treasures to wear. As an adult living in NYC, she was still on the hunt for special, colorful pieces that felt one-of-a-kind, well made, and reminiscent of the casual Northern California vibe at her core. In New York, Emily worked for a handful of fashion brands learning the trade. Three children later and a move to the coastal town of Rowayton, CT, The Coast Brand was born out of a desire to find effortless warm weather staples that aren't too precious, at an accessible price point. Also, she missed Summer during the long New England winters. IYKYK.
Inspired by a lifestyle of time spent on the water, and unique vintage finds, the pieces are casual, yet elevated and chic, and are always special. The collection is made in carefully considered batches in India, so each gently crafted piece feels one-of-a-kind. The 100% cotton gauze is slightly sheer, lightweight and easy to wear. We hope you make happy memories in them on sunny days at the beach.